
Product Description
From Ramu Kaka to Automode Crorepati. Every business owner has two roads. The daily bhaag-daud, where nothing moves unless you move it. Or a system that runs without you. 108 BG Sutras is for owners who choose the second road. Basesh U Gala has mentored 4,000+ Indian businesses over twenty years — from one-man shops to ?1,000 crore companies. Retailers, manufacturers, distributors, builders, transporters, service businesses, D2C founders. This book is that work in one place. 108 sutras. Six sections. One mala. 1. Mindset— Pehle soch badlegi, phir sab. Before the business improves, the owner must. 2. The Start — What to build, what to refuse, and why most owners start at the wrong end. 3. Scale— Systems, delegation, and the difference between growing and just getting busier. 4. Money— Cash flow, udhaari, pricing, and why profit is an opinion but bank balance is the truth. 5. Disruption— AI, quick commerce, and the competitor two lanes away who is thirty and defending nothing. 6. Energy & Karma — Family, succession, health, and what the business is finally for. What is inside every sutra Each of the 108 gives you four things, on facing pages: - The sutra — in Devanagari and Roman. Read whichever script is comfortable. - Sach — a real company that proves it. Kongo Gumi, DMart, Lijjat, Biocon, Zerodha, Amul, Meesho, Netflix, Tata. - Aapke aas-paas — an MSME owner's story. A Morbi tile house, a Surat trader, a Pune workshop. - Aaj kya karna hai — one action for today. Not next quarter. Today. Some of what this book will tell you - Business woh hai jo aapke bina bhi profit kamaye. Everything else is a job you gave yourself. - Your accountant is not your CFO. He records what happened. Nobody is paid to tell you what will happen. - Asking for your udhaari is not sharam. It is bahaduri. - The system must be simple enough for a 10th-fail munshi to run. That is the test. - Sasti jagah jahan dhandha na ho, mehngi padti hai. Look at revenue per square foot, not rent. - Teen peedhi ka khel: the first builds, the second manages, the third either destroys or rebuilds. - Comfort, ego and fear end more businesses than any recession. Two ways to read it The travel read. Open anywhere. Every sutra stands alone — one at a signal, three in a train, ten on a flight. The 108-day sadhana. One sutra a day. Read it in the morning, carry it through the day, do the action at night. 108 days, one full mala — and you will not be the same owner. Or start with your own problem. The Problem Index lets you pick your dard — "profit dikhta hai par bank khaali hai", "sab kuch mujhe hi karna padta hai", "beta business mein nahi aana chahta" — and go straight to the sutras that answer it. This is not a motivation book. It is a working book. There are no shortcuts here, no overnight formulas, and no imported case studies that do not fit an Indian balance sheet. Just what actually works in Indian businesses, said plainly, by someone who has sat across the table from four thousand of them. About the author Basesh U Gala (BG) is Founder and Chairman of 39 Solutions, a Mumbai-based business mentoring firm. Forbes India Icon. TEDx Speaker. President Awardee. Twenty years of mentoring MSME and family-managed businesses across India. Sahyog se samriddhi. Raise others. Rise higher. Read more


