
Product Description
From Cost to Control A Practical Guide to Effective Cost Management Marketing can drive growth, but cost control protects profit. From Cost to Control is a practical guide for business owners, finance professionals, and managers who want to understand the true cost of running a business, price with confidence, and protect every rupee they spend. This book moves beyond textbook costing and focuses on how costs actually behave in real businesses. It helps you shift from tracking expenses to actively controlling them, improving margins, and making better business decisions. What This Book Helps You Do This book brings clarity and discipline to business costs. You will learn how to: - Understand true product and business costs - Identify hidden cost leakages - Control overheads without hurting growth - Improve pricing and profitability decisions - Build cost awareness across the organization Turn Costing into a Business Advantage Costing is not just an accounting exercise. This book shows how cost information should guide: - Pricing decisions - Profit planning - Product mix and margin analysis - Day-to-day operational decisions You will learn how to move from calculation to control. Practical, Not Academic This book is written for real businesses, not classrooms. It focuses on: - Practical explanations instead of formulas - Business scenarios instead of theory - Decision-making instead of compliance Whether you run a business or manage finances, the concepts are easy to understand and apply. Who This Book Is For - Business owners and entrepreneurs - CFOs, finance heads, and controllers - Cost accountants and management accountants - Operations and plant managers - CA, CMA, MBA, and commerce students About the Author CA Anu Agrawal, FCA, CPA (Australia), is a renowned Chartered Accountant, educator, and mentor with over 26 years of experience in teaching and consulting across India and abroad. She is widely respected for her practical, real-life approach to cost accounting and financial management. This is not just a book on cost accounting. It is a practical roadmap to controlling costs, pricing confidently, and improving business profitability. Read more


